Leading golf brand TAYLORMADE approached WOODBLOCK to create a series of films for their 2019 product launch campaign.

The films are infused with POLYNOID‘s slick, dark and sophisticated visual style.

For project execution, Woodblock again teamed up with long-time collaborators DAT and production partner FRIENDS ELECTRIC.

Along with the hero spot, Woodblock created a range of product videos featuring the design and craftsmanship of the new product line.